walmarks
In Appalachian and Southern talk, "Walmarks" (or "the Walmarks") is a folksy way of saying Walmart. It reflects the habit of adding an "s" (or a twist of sound) to store names, whether they have one or not.
Hillbilly Dude Says...
Pronunciation
[WAHL-marks]
Meaning & Usage
- Walmart store (noun, proper)
Mae:
Where you headed?
Earl:
Down to the Walmarks for some dog food.
- Folksy speech habit (cultural usage)
Ruby:
I need groceries.
Estel:
I’ll run over to Krogers after the Walmarks.
other spellings: Walmart, Walmarts, the Walmarts, and the Walmarks
★ It’s not just Walmart - folks add "s" to all kinds of store names. It’s a down-home quirk of speech, not a mistake. ★
Origin
The form comes from Appalachian and Southern speech patterns where adding or shifting sounds in brand names is common. Walmart opened in the South, and locals quickly made it "Walmarks."
Notes
Though younger folks may stick to "Walmart," older generations still say "the Walmarks" out of habit. It carries a folksy, nostalgic feel, tied to shopping trips that were as much social as practical.
Say It Like a Southerner
Say it plain and quick: "the Walmarks." The extra "s" rolls off natural, like folks do with Kmarts or Krogers.